Matt Dean is the Creative Director of Beta, a commercial real estate agency focused on enhancing value thru advisory, design, and analytics. Beta collaborates with brands and places to face challenges and find solutions by implementing marketing and technology to accelerate and enhance the leasing and sales transaction process.
Throughout Matt’s career he has worked in a range of industries from Advertising and Marketing to Branding to Commercial Real Estate where he ultimately found his passion for creating transformational retail experiences.
During Matt’s time in Advertising and Marketing he worked with clients such as EA Sports, Doritos, Pepsi, Reese’s, Sports Illustrated and GMC creating partnership campaigns to promote products, game releases and events. Matt also worked at a boutique branding agency as a Brand Designer to brand and rebrand small businesses to maximize their revenue stream through unique offerings and creating a holistic brand experience.
Most recently, Matt was the Creative Director for the top retail team globally at CBRE where he focused on business development, collateral design, innovation, marketing and branding.
Currently, Matt is the Creative Director of Beta where he oversees business development initiatives, design, innovation, marketing and branding to create an agency approach to enhance the leasing and transaction process while creating maximized revenue for stakeholders.
Summit Creative Award 2019 – Website Redesign
- Bachelor of Fine Arts from The Savannah College of Art & Design (SCAD)
- AIGA – Los Angeles Chapter